I love doing this…

Even though the management gurus say I shouldn’t.

They preach delegation. Time management. Strategic focus.

But I can’t stop reviewing support cases.

It’s not about micromanagement.
It’s about connection.

With every case, I hear a customer’s voice.
– I feel their frustration.
– I share their triumph.

This hands-on approach keeps me grounded.
– It fuels innovation.
– Clients shape our roadmap.

Our customer ratings tell the story.
They’re off the charts.

Great support isn’t a department.

It’s our lifeblood.

How do you stay in tune with your clients’ happiness?

PS “Customer service shouldn’t just be a department, it should be the entire company.”
— Tony Hsieh